A CASE STUDY:

Breezes Real Estate

The Problem and Goals:

Ben came to us looking to bring in more leads for his developments for sale around the Brisbane area. Ben spoke about the traditional methods such as banners, posters, flyers etc. he had always used for previous developments but this form of advertising had seriously slowed down to the point there were no leads or buyers. Looking to speed the process up and bring in 10 new leads a week to sell the blocks off faster, we educated Ben on how we can funnel customers from Facebook and Instagram to the website and enquire about the blocks for sale.
The problem was, there was little to no social media marketing.

Plus Social

Social Media Marketing – Grow Your Revenue – Change Your Life

The Solution:

We agreed upon a 6-month commitment to properly built out a base and funnel for lead generation. Leveraging both Facebook Lead Form and Website Lead Conversion objectives we funnelled traffic to the landing page where customers could enquire by leaving their information. The sales team would then call and go over their options and inspection times.

Plus Social

Social Media Marketing – Grow Your Revenue – Change Your Life

The Outcome:

Ben didn’t achieve 10 leads per week… he averaged 6 per day. Not only did we exceed Ben’s expectations by leveraging a funnel for more leads the sales team have successfully closed multiple sales and taken many through open homes and inspections. For this particular campaign, we found the Facebook Lead Form to be most cost-effective and achieving results for as little as $6 per lead in a super targeted and narrow group of suburbs in Brisbane. Ben has recently sold off the blocks and is awaiting approval for his next project which we look forward to helping him with.

Plus Social

Social Media Marketing – Grow Your Revenue – Change Your Life

A Few Words From Ben:

“Fantastic group to work with and absolutely smashed my expectations. I actually spoke to a larger agency before signing on with Plus Social and just didn’t feel the same atmosphere and personalised approach that I got with Plus Social. Super resourceful and communicate with you every step of the way.” – Ben A. | Breezes Real Estate